B2B SaaS Corporate Redesign & Marketing Automation Sync
We completely redesigned a UK-based B2B SaaS corporate website and deeply integrated it with HubSpot, slashing bounce rates and achieving 100% marketing automation sync in just 3 weeks.
About the Client
Client identity withheld per NDA. A fast-growing UK-based B2B SaaS company needed a polished corporate web presence to match their enterprise-level software, alongside a seamless integration with their marketing stack.
Disconnected Marketing & Outdated Design
A legacy site structure was hurting their premium brand positioning and leaking leads.
The client had an outdated site that didn't reflect their premium software offering. Worse, their forms and lead magnets were completely disconnected from their HubSpot CRM. This resulted in disjointed marketing campaigns, lost enterprise leads, and high bounce rates due to poor UX/UI design. They needed a high-performance overhaul right before a major marketing push.
What We Set Out to Achieve
Measurable goals agreed with the client before kickoff.
How We Got From Problem to Result
The process followed from kickoff to launch.
Audit
Analyzing existing site architecture and HubSpot data flows.
UX/UI Design
Wireframing a modern, enterprise-focused corporate identity.
Development
Building a fast, lightweight frontend architecture.
CRM Integration
Mapping all forms, analytics, and lead magnets directly to HubSpot.
Testing
End-to-end testing of marketing funnels and CRM workflows.
Launch
Seamless switch-over with zero downtime or lost leads.
What We Built It With
Before & After
Screens shown are representative mockups. Live product link withheld per NDA.
Before: Outdated, text-heavy legacy design
After: Modern, high-converting SaaS UI
Numbers From the Real Campaign
Metrics measured post-launch, compared against baseline.
What the Client Had to Say
"Client feedback is kept confidential under our client agreement. The new corporate site transformed their online presence into a highly effective, automated lead-generation engine that seamlessly feeds their sales team."
How Long It Took
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