B2B SaaS Brand Goes From Zero to Cited in ChatGPT for 40+ Queries
TechNovaByte engineered a dual Generative Engine Optimization (GEO) and digital PR authority strategy—scaling domain authority from DR 12 to DR 54 and securing persistent source citations across AI search engines. Client identity withheld at the client's request for confidentiality.
About the Software Brand
A UK-based enterprise workflow software company delivering automated data validation for finance, procurement, and operations teams across Europe. Client identity withheld at the client's request for confidentiality.
What the Brand Was Struggling With
Completely excluded from Large Language Model recommendations and high-intent buyer prompts.
With an early-stage domain rating of DR 12, the client was trapped in a digital blind spot. Enterprise buyers actively researched vendor comparisons, compliance features, and software alternatives inside ChatGPT, Claude, and Perplexity. However, because the software lacked structured entity associations, industry benchmark data, and authoritative third-party co-citations, Large Language Models consistently recommended their legacy competitors instead.
What We Set Out to Achieve
Strategic visibility and authority benchmarks agreed upon for the 8-month campaign.
How We Got From Problem to Result
Our systematic 6-stage Generative Engine Optimization and authority framework.
LLM Prompt Audit
Tested 300+ conversational buyer prompts across ChatGPT, Perplexity, and Claude to isolate missing entity associations.
Entity Architecture
Deployed dense SameAs, Organization, and SoftwareApplication schema linking the brand to recognized industry entities.
Original Research
Conducted and published proprietary UK enterprise industry studies to serve as linkable statistical source material.
Digital PR Sprints
Secured high-authority citations and contextual mentions across leading technology publications and analyst hubs.
Information Gain
Structured core comparison and feature pages with concise, factual, and easily extractable data summaries for AI scrapers.
Citation Tracking
Monitored daily AI engine query responses and referral paths to defend source placement across evolving model weights.
What We Analyzed & Built With
Before & After
Screens shown are representative mockups. Live product link withheld per NDA.
Before: DR 12, invisible to LLMs, and absent from software comparisons
After: Primary source citations across 40+ high-intent conversational prompts
Numbers From the 8-Month Sprint
Metrics validated across Ahrefs authority logs, OpenAI prompt outputs, and GA4 analytics.
IMAGE 8 — Authority & GEO Scale Chart
Trajectory curve displaying domain authority climbing from DR 12 to DR 54 alongside rising AI citations
What the Founder Had to Say
"TechNovaByte helped us go from being almost invisible in AI search to consistently appearing in relevant recommendations. We also saw a clear improvement in qualified demo enquiries from this channel.."
How Long It Took
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